
Background
A family run online only gift shop, Shiny Happy Eco focus on eco friendly and sustainable gifts curated by their small family team. Shiny Happy Eco are committed to operating as responsibly as they can, sourcing gifts from sustainable and fair trade suppliers. Even their packaging has the environment in mind – all of it is compostable or recyclable.
Shiny Happy Eco’s values needed to be reflected in their brand and related assets. I set about developing some initial brand ideas and guidance that the team can use as they grow their business and expanded their sales channels. I referred to they care about most for inspiration… Nature.